?!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN" "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd"> 商学院企业管理系学术讲座(第159期)顺利举办-汕头大学商学?/title><META Name="keywords" Content="汕头大学商学?商学?商学,学院,企业管理?企业管理,企业,管理,学术,讲座,159,顺利,举办" /> <META Name="description" Content="2022??3日下午,商学院企业管理系学术讲座(第159期)在商学院二楼研讨室(文西203-2)顺利举办。本次讲座主题为“智慧医疗:互联网医疗平台的治理”,由汕头大学商学院企业管理系周军杰老师作了精彩分享。讲座由商学院企业管理系邹宗保老师主持,卜祥智老师、李柏勋老师、郭功星老师、蔡创能老师、贺姿雅老师、刘久兵老师、邹立凯老师以及商学院硕士研究生共二十多人参加了本次讲座。周军杰老师首先从在线医疗平台的发展?.." /> <link href="dfiles/9891/css/style.css" rel="stylesheet" type="text/css"><link href="dfiles/9891/css/home.css" rel="stylesheet" type="text/css"> <script src="dfiles/9891/js/jquery.js"></script> <script type="text/javascript" src="dfiles/9891/js/jquery2.js"></script> <script src="dfiles/9891/js/js.js"></script> <script type="text/javascript" src="dfiles/9891/js/jquery.kwongmarquee.js"></script> <script type="text/javascript" src="dfiles/9891/js/slide.js"></script> <style type="text/css"> #vsb_content_2 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href="jsyyj/xsky1/hdbd.htm" title="学术研究">学术研究</a> </li> </ul> </div> <div class="n-right"> <h2 class="title1"> 校园生活<span class="dh"><div> 当前位置: <a href="index.htm">首页</a> >> <a href="index/xysh.htm">校园生活</a> >> 正文 </div></span> </h2> <script language="javascript" src="_dwr/interface/NewsvoteDWR.js"></script><script language="javascript" src="_dwr/engine.js"></script><script language="javascript" src="/system/resource/js/news/newscontent.js"></script><LINK href="/system/resource/js/photoswipe/3.0.5.1/photoswipe.css" type="text/css" rel="stylesheet"><script language="javascript" src="/system/resource/js/photoswipe/3.0.5.1/klass.min.js"></script><script language="javascript" src="/system/resource/js/ajax.js"></script><form name="_newscontent_fromname"> <div> <h3 class="title" style=" font-size:16px"> 商学院企业管理系学术讲座(第159期)顺利举办</h3> <br /> <p style="text-align: right; padding: 5px; color: #c00;"> <img src="dfiles/9891/images/clock.jpg" style="margin-bottom: -3px;" /> 发布时间?022/03/25 09:58:57</p> <p style="border: 1px solid #eee; display:none; background: #f7f7f7; padding: 10px; text-indent: 2em;"> </p> <br /> <div class="viewNews" id="vsb_content"><div class="v_news_content"> <p style="text-align: justify; line-height: 29px; text-indent: 32px;"><span style="font-size: 16px;"><span style="font-family: Calibri;">2022</span><span style="font-family: 宋体;">?/span><span style="font-family: Calibri;">3</span><span style="font-family: 宋体;">?/span><span style="font-family: Calibri;">23</span><span style="font-family: 宋体;">日下午,商学院企业管理系学术讲座(第</span><span style="font-family: Calibri;">159</span><span style="font-family: 宋体;">期)在商学院二楼研讨室(文西</span><span style="font-family: Calibri;">203-2</span><span style="font-family: 宋体;">)顺利举办。本次讲座主题为“智慧医疗:</span></span><span style="font-family: calibri; font-size: 16px;"><span style="font-family: 宋体;">互联网医疗平台的治理</span></span><span style="font-size: 16px;"><span style="font-family: 宋体;">”,由汕头大学商学院企业管理系周军杰老师作了精彩分享。讲座由商学院企业管理系邹宗保老师主持,卜祥智老师、李柏勋老师、郭功星老师、蔡创能老师、贺姿雅老师、刘久兵老师、邹立凯老师以及商学院硕士研究生共二十多人参加了本次讲座?/span></span></p> <p style="text-align: justify; line-height: 29px; text-indent: 32px;"><span style="font-size: 16px;"><span style="font-family: 宋体;">周军杰老师首先从在线医疗平台的发展切入?/span></span><span style="font-family: calibri; font-size: 16px;"><span style="font-family: 宋体;">以数据展示了互联?/span><span style="font-family: Calibri;">+</span><span style="font-family: 宋体;">医疗健康行业的兴起,详细地介绍了好大?/span></span><span style="font-size: 16px;"><span style="font-family: 宋体;">?/span></span><span style="font-family: calibri; font-size: 16px;"><span style="font-family: 宋体;">壹心?/span></span><span style="font-size: 16px;"><span style="font-family: 宋体;">?/span></span><span style="font-family: calibri; font-size: 16px;"><span style="font-family: 宋体;">简单心理平台的企业信息及平台特色。以壹心?/span></span><span style="font-size: 16px;"><span style="font-family: 宋体;">?/span></span><span style="font-family: calibri; font-size: 16px;"><span style="font-family: 宋体;">简单心理两个互联网医疗平台为例?/span></span><span style="font-size: 16px;"><span style="font-family: 宋体;">,通过案例分析</span></span><span style="font-family: calibri; font-size: 16px;"><span style="font-family: 宋体;">深入浅出?/span></span><span style="font-size: 16px;"><span style="font-family: 宋体;">对比</span></span><span style="font-family: calibri; font-size: 16px;"><span style="font-family: 宋体;">了两个互联网医疗平台的本质及其底层逻辑与运营机?/span></span><span style="font-size: 16px;"><span style="font-family: 宋体;">。周军杰老师的研究具体从</span></span><span style="font-family: calibri; font-size: 16px;"><span style="font-family: 宋体;">本质</span></span><span style="font-size: 16px;"><span style="font-family: 宋体;">?/span></span><span style="font-family: calibri; font-size: 16px;"><span style="font-family: 宋体;">方法等多方面</span></span><span style="font-size: 16px;"><span style="font-family: 宋体;">展开,详细阐述了</span></span><span style="font-family: calibri; font-size: 16px;"><span style="font-family: 宋体;">互联网医疗平台的治理</span></span><span style="font-size: 16px;"><span style="font-family: 宋体;">?/span></span><span style="font-family: calibri; font-size: 16px;"><span style="font-family: 宋体;">如何激发网络效应,构造多边市场等问题。其研究成果梳理总结了壹心理与简单心理平台的运营逻辑与机制,理清如何利用不同的机制来管理平台的服务,实现各类网络效应?/span></span></p> <p style="text-align: center;"><img width="554" height="382" src="/__local/A/F6/CF/7F927C7EDF7FB974CEFB0DB159E_52BE796D_4B85D.jpg" vwidth="554" vheight="382" vurl="/_vsl/AF6CF7F927C7EDF7FB974CEFB0DB159E/52BE796D/4B85D" vsbhref="vurl" orisrc="/__local/A/F6/CF/7F927C7EDF7FB974CEFB0DB159E_52BE796D_4B85D.jpg" class="img_vsb_content"> </p> <p style="text-align: justify; line-height: 29px; text-indent: 32px;"><span style="font-size: 16px;"><span style="font-family: 宋体;">现场学术氛围浓郁,在座师生认真听取了周军杰老师的学术报告,分享结束后,在场师生与周军杰老师进行互动交流,周老师对老师和同学的提问一一做出了详细的解答?/span></span></p> <p style="line-height: 29px;"><br></p> <p style="text-align: justify; line-height: 29px;"><strong><span style="font-size: 16px;"><span style="font-family: 宋体;">主讲人简介:</span></span></strong></p> <p style="text-align: justify; line-height: 29px; text-indent: 32px;"><span style="font-size: 16px;"><span style="font-family: 宋体;">周军杰,博士,副教授?/span><span style="font-family: Calibri;">2013</span><span style="font-family: 宋体;">?/span><span style="font-family: Calibri;">6</span><span style="font-family: 宋体;">月毕业于中国人民大学商学院,获管理学博士学位?/span><span style="font-family: Calibri;">2017</span><span style="font-family: 宋体;">?/span><span style="font-family: Calibri;">3</span><span style="font-family: 宋体;">月至</span><span style="font-family: Calibri;">2018</span><span style="font-family: 宋体;">?/span><span style="font-family: Calibri;">3</span><span style="font-family: 宋体;">月,俄勒冈州立大学商学院访问学者。研究关注传统服务的数字化与智能化转型,重点关注医疗健康与养老服务行业,在国际顶级期?/span><span style="font-family: Calibri;">MISQ</span><span style="font-family: 宋体;">?/span><span style="font-family: Calibri;">CMR</span><span style="font-family: 宋体;">?/span><span style="font-family: Calibri;">JKM</span><span style="font-family: 宋体;">、管理评论、中国管理科学等主要期刊发表(接受)论文</span><span style="font-family: Calibri;">20</span><span style="font-family: 宋体;">余篇?/span></span></p> <p style="line-height: 29px;"><br></p> <p><br></p> </div></div><div id="div_vote_id"></div> <p align="left" style="font-size:14px;line-height:26px;"> 上一条:<a href="16702.htm">关于举办“商学院-明德书院 首届‘商院杯’商务数据分析挑战赛”的通知</a><br /> 下一条:<a href="16654.htm">汕头大学商学院研究生姚瑞倩积极参加抗疫志愿服务工?/a> </p> </div> </form> <div style="margin: auto; text-align: right;"><a id="arti_fromUrl" target="_blank"></a></div> </div> </div> </form> <script type="text/javascript"> function searchCheck(obj1) { if (obj1.value == "") { alert("请输入检索关键字?); obj1.focus(); return false; } else { document.location = "search.aspx?k=" + encodeURIComponent(obj1.value); } } </script> <div class="channel clearfix" style="padding: 15px 0px; position: relative;"> <div class="proSearch"> <form action="../../search.jsp?wbtreeid=1097" method="post" name="a250634a" onsubmit="return 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